Limiting the color schemes of each card to the original colors of the holiday is the way to go. For example, Valentine’s Day has always been red and pink. So limiting your schemes to include those colors is the best option. The original colors were picked for a reason. :) Layer styles helps make words stand out and object seem 3D so it is a useful tip in creating these new cards. Along with your own custom brushes. From the hearts to the candy corn to the ornaments to the Easter eggs. Custom brushes are the way to go to get the affect you are looking for in an easy to do way. Then the final trick is text placement of the logo of Hallmark gold crown and the actual words of the card. Usually, front and center is good, but in some cases, you want it off to the side to add an effect on the card. Such as the Valentines card. Overall, this new line of gift cards was a fun and simple project. But in the long run, tedious. It Took 3 days to make these cards, but it was well worth the trouble.